All running enthusiasts will definitely experience a different high now that Nike is finally available at Riovana, the Sole of Running. With its arrival, Nike widens Riovana’s assortment of brands it carries as it joins Adidas, New Balance, Mizuno, Saucony and Asics on shelf.
With top-of-the-line shoes, apparel and accessories to match, Nike’s inclusion in Riovana’s portfolio allows this one-of-a-kind retail store slash runner’s haven slash recovery center to provide more options in helping runners achieve their own nirvana.
Manila, January 2011 – adidas recently launched the new adiZero F50 Runner 2 designed to make runners from all sports faster. Whether you are training to get down the sidelines of a football field faster or want to improve your speed on the court, the shoe is extremely light and flexible, and has a barefoot-like feel.
“The less weight you have on your feet while running, the faster you can be and that is what our lightweight adiZero products are all about,” explains Andrew Barr, Product Manager of adiZero. “Some of the fastest athletes in the world such as Yohan Blake and Veronica Campbell Brown are winning gold medals in adiZeros and now the adiZero F50 Runner 2 brings this lightweight concept to everybody who needs the perfect shoe for training, whatever the sport.”
Get inspired to run by the newest running shoes to hit the Philippine Market: Saucony(www.saucony.com). Now available at Riovana, the Sole of Running, Saucony is one of the best known brands when it comes to high performance footwear. Founded in 1898 in Kutztown, Pennsylvania, Saucony lives up to its commitment of inspiring runners, by continuously developing innovative shoe designs to compliment each and every need of all runners out there. Saucony is the powerhouse behind groundbreaking technologies like the Flexion Plate, ProGrid, Arch-Lock and ViziPro, all of which have contributed much in helping runners find their own strength, which is incidentally the current campaign of the brand.
Among the models exclusively distributed by Riovana are: the ProGrid Kinvara2, the popular choice for both men and women when it comes to minimalist trainers built for everyday use. Super light, flexible and breathable, it redefines the next generation trainers. On the other hand, the Grid Type A5, is a lightweight racing pair that offers improved traction so that you won’t miss a step. Perfect for men and women who just got into the running habit. Lastly, the Power Grid Hurricane, a must-have for men who want to gain top speed, reminiscent of the product’s namesake. This model offers a super cushioned footing that allows one to race mile after mile at top speed with the greatest of ease.
Nike Makes Running a Dream with the Perfect Fit
Introducing Dynamic Fit for unparalleled comfort and performance for every athlete
Philippines, DATE – A different pair of feet, a different shoe mould, a different fit but the same dream experience. The LunarEclipse+ 2 is set to offer runners the perfect customized fit with the introduction of Dynamic Fit Technology.
Created in Nike’s Innovation Kitchen and Sports Research Lab, Dynamic Fit is designed to eliminate the space between the foot and the shoe for a customized fit that feels like the ‘second skin,’ no matter the foot size or shape. Dynamic Fit technology features soft material that wraps like fingers around the mid-foot and arch for a glove-like fit. The perfect fit can be achieved with a simple motion of tightening the laces, which are connected to the Dynamic Fit mid-foot cage for the perfect wrap.
Pushing innovation limits to help runners achieve their full potential, the LunarEclipse+2 also features ultra-soft Lunarlon cushioning for a smooth ride and the innovative Dynamic Support stability system that works in tandem with the Lunarlon cushioning to for an easy, gradual transition and a smooth ride.
Dynamic Support is a two-part midsole system working in tandem with the ultra-plush Lunarlon cushioning to provide stability and support. Opposing wedges of foam move the runner from soft to stable as the heel lands and the foot flexes down, providing for an easy, gradual transition and a smooth ride. The Fitsole 4 sockliner provides extra support and comfort by combining two densities of foam – one more resilient, one a little softer for increased smooth transition. The LunarEclipse+2 also features a TPU heel cup that works with the heel clip for superior fit and support.
One of the most difficult decisions for a runner is finding the best shoe that fits you, you go into a shoe store and find so many options to choose from. This video is a guide in how to choose the best running shoes for you.